Global Media Competition 2022

Global Media Competition 2022 now is over!

Global Media Competition 2022: The 2022 Global Media Competition organized by the Global Center for Good Governance in Tobacco Control (GGTC), a partner of STOP, a global tobacco industry watchdog, seeks compelling social media graphics and short videos portraying tobacco's damaging impact to the environment and how the tobacco industry disguises its harms.

Short description

The 2022 Global Media Competition (GMC) organized by the Global Center for Good Governance in Tobacco Control (GGTC), a partner of STOP (a global tobacco industry watchdog), has been recently opened for entries seeking compelling social media graphics and short videos portraying tobacco's damaging impact to the environment and how the tobacco industry disguises its harms.

This year’s theme is "Disaster in Disguise: Tobacco Companies' Environmental Harms."

Tobacco kills 8,000,000 people each year, costing the world’s economy US$1.4 trillion annually. In addition, tobacco is a major disruptor to the ecosystem – from its plastic materials and environmental toxins (aggravated by the fact that cigarette butts are the most littered item on earth) to production processes that lead to deforestation, a leading cause of greenhouse gas emissions.

Through its deceptive messaging, the tobacco industry has perpetuated the problem by diverting attention from its environmental harms by participating in so-called CSR activities, shifting blame to consumers, and drowning out the voices of farmers and workers impacted by its environmental damages. Entries from all parts of the world that are written in English are most welcome. Entries written in the national language will also be accepted, provided that the participant will supply the correct English translation.

Submission requirements:

Submissions maybe in the forms of:

Social Media Graphics
Size: 1080px by 1080px
Resolution: 72 or 96 dpi
Format: JPG, PNG, PDF

Short Videos
Length: No longer than 1 minute
Format: MP4
Subtitle: English
Note: YouTube link is needed when submitting entry

Evaluation Criteria:

➜ Relevance to the Theme: The use of combined visuals and texts to convey the theme.
➜ Quality of the Content: The use of valid and accurate information presented in a visually pleasing and understandable manner.
➜ Design and Creativity: The aesthetic use of design elements to convey the message.
➜ Overall Impact: The emotional impact evoked by the graphic material as influenced by its composition and presentation.
➜ Online Voting Result: The total number of votes gathered on the website + the number of likes/reactions gathered by the material on Facebook.

Announcement of competition winners will be in Early June.

Who may enter?

This competition is open to everyone. Participants below 18 years old are required to submit a signed parental/guardian consent form.

Prize:

Winning entries can receive up to USD $4,000.