FLUID 2022 - Regional Awards for Young Designers: “LEGO ERGO SUM”

FLUID 2022 - Regional Awards for Young Designers: “LEGO ERGO SUM” now is over!

FLUID 2022 - Regional Awards for Young Designers: “LEGO ERGO SUM”: FLUID Design Forum and NGO FLUX recently has announced its FLUID 2022 - Regional Awards for Young Designers: “LEGO ERGO SUM” inviting only young graphic designers, illustrators, design & architecture students, visual artists, photographers, architects... from Montenegro, Slovenia, Croatia, Bosnia & Herzegovina, Serbia, Kosovo, North Macedonia, Albania, to participate.

Short description

Fluid Design Forum and NGO Flux are hosting the FLUID 2022 - Regional Awards for Young Designers: “LEGO ERGO SUM”.

Application categories are: Poster, Typeface and Fanzine.

Each participant or group can submit a maximum of three works: either three works under one category, a series of three works for one category, or one work for each category (poster, typeface, fanzine).

LEGO ERGO SUM (Statement)

The act of reading is inherent to graphic design, and it is a complicated relationship. We can think about the text’s design (typographic properties) or about various forms of graphic design that we “read” or “read into”. When thinking about this relationship, a starting point can be broad questions: What, where and how do we read? How do we encode and decode meaning? How does the graphic design of content bring a new layer of meaning?

We can consider reading a creative activity that interprets and recontextualises information and as a critical dissemination method within design education. The graphic designer must be aware of their role in shaping and communicating information. Transferring a word into a visual form results in additional or new meaning, whether it is the designer’s intention (or whether it is only a consequence of the technological or stylistic context from which it arises. The semantic complementarity of the form (design) and content (text) is one of the fundamental paradigms of graphic design – from fin de siecle design styles, through Bauhaus and modernist posters, to emoticons or memes.

This relationship – like any other – is evolving. Attitudes towards reading culture are changing radically – how does this impact this relationship? How does hyper production of information, display culture, fragmented reality, and a networked society undermine the traditional reading culture? And does this change the patterns and attitudes towards reading? In what ways does graphic design influence / react / contribute / oppose to these trends? How do modern spaces and relations affect the field of typography? What will the future of publishing look like when formats with an avant-garde and transgressive past (mini-editions, independent art magazines, experimental DIY publications, fanzines, magazines) are livelier and more diverse than ever? Three authors in each category will be selected and they will be offered to take part in a joint exhibition or presentation @ FLUID #11/2023.

Submission requirements:

Poster
➜ PDF – 50 x 70 cm (vertical composition)
➜ The resolution of the bitmap image must be at least 150 px/inch
➜ File size: up to 10 MB

Typeface
➜ PDF – A3 (horizontal orientation)
➜ The document can contain a maximum of 6 pages
➜ The presentation of the typeface made in digital format should contain all letters, numbers, punctuation and other symbols. If font family is presented, in addition to the complete set of characters, each font should be presented on a separate page of the PDF document. Must to include the theme of this year’s FLUID – LEGO ERGO SUM in presentation.
➜ File size: up to 10 MB

Fanzine
➜ PDF – 148 x 210 mm (vertical orientation).
➜ The document must contain 4 pages
➜ The resolution of the bitmap format (.JPG) must be 300 px/inch
➜ File size: up to 10 MB

Results will be announced in May 2022.

Who may enter?

Registration is open for young (18-35) graphic designers, illustrators, design&architecture students, visual artists, photographers, architects... from Montenegro, Slovenia, Croatia, Bosnia & Herzegovina, Serbia, Kosovo, North Macedonia, Albania.